- Marketing Services
- Our Thoughts
- Press Room
- Giving Back
- Internet Marketing Blog
At DNA, we believe search marketing is the lifeblood of your business online. There are many ways to achieve your goals, but very few partners can actually deliver the results you’re looking for. Furthermore, how many partners are willing to put their “skin in the game.” We are the best at what we do and we are willing to prove it. Our process enables you to fuel your growth while minimizing your potential risk.
It is often said without a path, you will most likely end up in a place other than where you initially intended. Although you may have an idea of where you want to go, we will help you define a vision for your business with absolute clarity. Once we establish a compelling vision, we will perform a comprehensive analysis of where your business is currently at. This will include, but is not limited to, an audit of your search and media accounts, analytics platforms, sales data, industry trends and a competitive analysis. We will then work with you to build a set of measurable goals to provide a road map to guide us towards your vision.
We will begin to build our massive action plan that includes defining key performance indicators and revenue forecasting. During this process, we set specific timelines and determine the resources and support systems needed. Our plan will also provide a system for accountability and benchmarking performance.
Determining the right investment models is the easy part. We provide a structure to minimize risk for our partners while creating a plan to metrically align our partnership. We will invest our expertise, time, energy and capital into your business to fuel your growth through search.
By leveraging our unique approach to managing your search programs, you will achieve the results you have always dreamed of. We don’t pretend that our relationship will be effortless, but we guarantee it will be rewarding.